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The ability for a marketer to be data-driven has almost hit a natural limit. You’ve got metrics on everything.

Today’s guest is Steve Richard, Co-Founder and Chief Revenue Officer of ExecVision. Steve believes the last frontier is what he calls the conversation: the sales call between the buyer and seller. We don’t have data for that.

ExecVision has a unique way of getting that data and getting the true voice of the customer. Listen in to hear what they’re doing.

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